E-commerce
Shopify store setup service: a store ready to sell, not a half-finished template
We set up your Shopify store from catalogue to checkout, using a tuned theme or a custom one built for your brand.
- Price agreed upfrontWritten scope, one price, milestone payments.
- You own everythingCode, accounts and content stay in your name.
- Every call is freeNo charge, no pressure. We reply within 12 hours.
- Senior people onlyThe ones you meet are the ones who build.
Overview
Shopify store setup, in plain words
A Shopify store setup service should hand you a store that can take its first order on launch day, with payments, shipping, tax and tracking already working. That is what we do. You choose a tuned theme or a custom one, and we say which is worth paying for.
Anyone can open a Shopify account in minutes. The slow part is everything after: product structure, variants, checkout and page speed. Those choices decide whether the store feels trustworthy.
We set it up so you can run it yourself, from adding products to running a discount.
Who it is for
- Founders launching a first online store
- Offline shops moving their stock online
- Teams who want a custom look without building on a headless stack
- Brands whose store looks fine but sells poorly
What you get
- A live Shopify store with your products, collections and variants loaded
- Payments, shipping zones and taxes configured and test-ordered
- A theme that matches your brand, tuned for mobile speed
- GA4 and conversion tracking installed before you spend on traffic
See it come together
From product page to order
A store built so the path to checkout is short.
An illustration of how the work comes together. Not a real client or result.
Signs you need it
Problems this work fixes
If one of these sounds familiar, you are in the right place.
- A template that looks like everyone else'sStock themes are fine to start, but shoppers recognise them. A few design changes often fix this without a custom build.
- Products structured in a way that cannot growMessy variants and missing product data make a store hard to browse. Fixing it later means touching every product.
- Too many apps, not enough speedEach app adds code. We use built-in Shopify features first and measure speed after each install.
- Launch day surprisesWrong shipping rates, a missing tax setting or a failed payment cost real money. We run test orders first.
What is included
What we do, part by part
- 01
Account and settings
Domain, legal pages, shipping zones, taxes and payment gateways configured in your company's name.
- 02
Theme setup or custom theme
Either a chosen theme tuned to your brand, or a custom theme written in Liquid. The custom theme is a section of this work, not a separate project.
- 03
Product and collection structure
We plan how products, variants and collections fit, then load your catalogue. Messy data gets cleaned first.
- 04
Essential apps only
Reviews, email and the odd integration, chosen one at a time. Subscriptions sit in your name.
- 05
Tracking and email basics
GA4, conversion events and Klaviyo connected where you use it.
- 06
Training and 30 days of fixes
A walkthrough for your team, and fixes for anything we built that misbehaves in the first 30 days after launch.
Want to know if this fits?
Tell us the goal in two lines. We reply within 12 hours with an honest answer and a budget range.
How it works
How the work runs
Plan the store
We agree your catalogue structure, theme route and settings on one call. The price is fixed in writing before work starts.
Set up and design
We configure the store and shape the theme. You review it on a preview link and send changes by message.
Load and test
Products go in, payments and shipping get connected, and we place test orders on desktop and mobile.
Launch and hand over
We go live together, train your team and stay close through the first orders.
Straight answer: A custom theme is not always worth paying for. If a tuned theme does the job, we say so. We do not supply photography, run ads or promise sales.
Pricing
What shopify & e-commerce development costs
Shopify store setup is quoted inside the shopify & e-commerce development plans below. We agree the price on a call, and once agreed it does not change.
Starter
from $3,000from AED 6,000from ₹40,000
- Shopify setup with a customised theme
- Up to 50 products loaded
- Payments and shipping for one market
- 30 days of fixes
- Best fit for growing businesses
Growth
$6,000–$15,000AED 15,000–35,000₹1,00,000–₹2,50,000
- Custom theme sections
- Up to 500 products, or a migration
- Multiple markets and currencies
- Apps and integrations
Premium
$15,000–$45,000+AED 35,000–90,000+₹2,50,000–₹7,00,000+
- Headless or custom store
- ERP, inventory and CRM integrations
- Subscriptions or B2B pricing
Three plans, from a ready-to-sell Shopify store to headless builds and migrations, quoted after a scoping call. Prices are a starting point, not a wall. See all plans
Quick answers
About cost and timing
The things people ask right after they see a price.
It depends on how many products you have, whether you want a tuned theme or a custom one, and which integrations you need. The plans on this page show where prices start. Shopify and app fees are separate, and you pay those directly to the provider.
Most stores take 3 to 8 weeks in total, and a ready-to-sell store sits at the short end. The biggest delay is usually product data and images arriving late. You get a dated plan after the first call.
How we contract
Clear terms, before you spend anything
The commercial side in plain words. The full wording is in our terms, and your proposal sets the details.
- A written proposal comes firstScope, deliverables, milestones, price and timeline, in writing. Work starts when you accept it.
- The price does not moveOnce agreed, the number in the proposal is the number on the invoice. Changes to scope are quoted as a written change request and only built once you approve them.
- You pay by milestoneProjects are paid in milestones set in your proposal. No project is billed in full upfront. Invoices are payable within 14 days unless your agreement says otherwise.
- You own the workCode, designs and accounts are registered to your company from day one. We keep our own pre-existing tools and methods.
- No lock-inEither side can end a project with written notice, and you pay for the work done up to then. Retainers run month to month with 30 days written notice.
- 30 days of fixes after launchDefects in what we delivered are fixed for 30 days after launch. New features and third-party changes are quoted separately.
Shopify store setup FAQ
Questions about shopify store setup
The things people ask before they book. If yours is missing, ask us on a call or on WhatsApp.
Still have a question?
Thirty minutes with us usually answers everything, including whether we are the right fit.
Store settings, theme setup, product and collection structure, payments, shipping, taxes, tracking and a launch checklist. We also train your team and fix any issues for 30 days after launch. Photography, ads and ongoing SEO are not included unless agreed.
A good ready-made theme, tuned properly, is enough for many first stores and costs less. Custom makes sense when your brand needs a layout themes cannot give. We recommend one honestly and explain what the extra spend buys you.
Yes. If you already have a store and only need fixes or a section built, tell us. We will say whether it is a small job or a sign the theme needs rework. The price is agreed before we start, either way.
Yes, that is the aim. Your team learns to add products, edit pages, run discounts and read basic reports before we step back. If you want ongoing help later, a monthly maintenance plan is available, but it is optional.
You do. The Shopify account, domain and every app subscription are in your company name, and custom code we write is yours. We join as a collaborator, and you can remove our access whenever you choose, with no fuss.
Ready to talk about shopify store setup?
Thirty minutes is enough to tell you the approach, the budget range and the timeline.
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- Emailhello@astrafolio.com
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- Phone+91 86302 44504
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